The era of ai

Find your AI advantage

Use AI and data to do things smarter, faster and better—what does that mean for you?

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Join us on March 29 to learn the 5 steps to getting started with AI ->

Datasparq is a boutique AI & data firm solving complex business challenges

Proud to work WITH WORLD LEADING CLIENTS

practical

Practitioners—not Powerpointers

You won't just get a slide deck—we pride ourselves on being practitioners; people who get things done.

Count on us to help you end-to-end: from finding ways to unlock the value in your data, to delivering and managing the finished product.

Our services ->

competitive

Data science—design thinking

At Datasparq, you only get the A-team.

We put together unique expertise for unique challenges, with the right blend of data science, product thinking, engineering and design.

Our work ->

ethical

People and planet—not just profit

Be part of the story about AI as a force for good. AI is transforming the way we live, work, and interact with the world around us.

And we're committed to using that power to create a better future for all.

Our content ->

How can we support your data journey?

Get in touch

Client stories

7% Revenue Boost for Gatwick Airport

Our pricing optimiser boosted revenue

Read the story->

Who we work with

Enterprises

Startups

Private Equity

We do business with people who care about ethics

More than profit—people & planet

Ethics are at the core of everything we do. To us, that means considering our impact on people, planet and profit.

Working with data and artificial intelligence, we face unique challenges. From privacy to explainability, ethical practices are embedded in our ways of working.

Client stories

Gatwick Airport

7% Revenue Boost for Gatwick Airport

RS Group

Improving RS Group's user experience with a recommendation engine

Leading National Retailer

Turning in-store purchase data into better retail locations

Reed

Turning job vacancy data into better opportunities for jobseekers

See our case studies

Thinkpieces

Preparing for the Google Cloud Professional Data Engineer exam

Ivan Nedjalkov

Moving from Data Platform to Data Services

James Watkinson

The next revolution: Data Science and the Circular Economy

Jeremy Bradley

How to prove the value of Machine Learning and avoid worthless models

Oli Bartlett

How Private Equity can use AI to make better investment decisions

John Wyllie

Meet a few of our experts

John Wyllie

Managing Director

Tom Nicholls

Chief Commercial Officer

Ishbel Hughes-d'Aeth

Principal Product Lead

Oli Bartlett

Product Director

Careers at Datasparq

Looking for your next challenge? People at Datasparq are brilliant, bright and curious. Browse our open roles to find your next move.

View open roles

VALUES

Responsible business

Ethics are at the core of everything we do. To us, that means considering our impact on people, planet and profit.

Working with data and artificial intelligence, we face unique challenges. From privacy to explainability, ethical practices are embedded in our ways of working.

Learn about AI explainability ->

Careers at Datasparq

Join the team

See open roles

Learn from our experts

By

Ivan Nedjalkov

Preparing for the Google Cloud Professional Data Engineer exam

Tips and tricks from my personal experience—followed by a list of study materials.

Read now ->

By

James Watkinson

Moving from Data Platform to Data Services

When a data project gets too hot for a script to handle, data engineers, scientists and developers will start to look for a better way to handle multiple different types of data processes.

Read now ->

By

Jeremy Bradley

The next revolution: Data Science and the Circular Economy

An economy that puts back what it takes out, that is sustainable by design. — Matthew Bishop

Read now ->

By

Oli Bartlett

How to prove the value of Machine Learning and avoid worthless models

Humans don’t like risk. And—as with any technology investment—a Machine Learning solution comes with its own set of risks.

Read now ->

DOWNLOAD

Guide to AI-Powered Dynamic Pricing

Do manage or work in a team that focuses on pricing? Get our guide to AI-powered dynamic pricing and get ahead of the curve today.

Download the guide ->

Ready to get started?

Reach out, let us know what you need and we'll get back to you.

Contact us

How can we help with your AI journey?

Contact us

Find your AI advantage

Datasparq is a boutique AI & data firm solving complex business challenges

Proud to work WITH WORLD LEADING CLIENTS

Practitioners—not Powerpointers

Data science—design thinking

People and planet—not just profit

Our expertise

Three families

Data Science

Data Engineering

Product Thinking

Client stories

Turning job vacancy data into better opportunities for jobseekers

Turning project risk data into better use of taxpayers’ money

Turning salad sales data into less food waste

Turning traffic data into a better car parking experience

Turning in-store purchase data into better retail locations

Improving RS Group's user experience with a recommendation engine

7% Revenue Boost for Gatwick Airport

Who we work with

Enterprises

Startups

Private Equity

We do business with people who care about ethics

More than profit—people & planet

Client stories

Thinkpieces

Preparing for the Google Cloud Professional Data Engineer exam

Moving from Data Platform to Data Services

The next revolution: Data Science and the Circular Economy

How to prove the value of Machine Learning and avoid worthless models

How Private Equity can use AI to make better investment decisions

Meet a few of our experts

John Wyllie

Tom Nicholls

Ishbel Hughes-d'Aeth

Oli Bartlett

Careers at Datasparq

VALUES

Responsible business

Careers at Datasparq

Learn from our experts

Preparing for the Google Cloud Professional Data Engineer exam

Moving from Data Platform to Data Services

The next revolution: Data Science and the Circular Economy

How to prove the value of Machine Learning and avoid worthless models

DOWNLOAD

Guide to AI-Powered Dynamic Pricing

Ready to get started?

How can we help with your AI journey?